Online retailer Amazon released a statement Thursday saying that customers are buying more than one million Kindle devices per week for the third week in a row. Amazon revealed the staggering sales numbers and attributed the increase in sales to its new tablet, Kindle Fire.
Amazon CEO Jeff Bezos introduced four new kindle devices during an event in New York on Wednesday. Three of those devices are new Kindle e-readers that the company describes as “smaller, lighter, and more affordable than ever before,” and the fourth device is much anticipated Kindle Fire, Amazon’s Android-based color tablet.
The latest Kindle e-reader comes with a new design that makes it 30% lighter and 18% smaller. The new Kindle that is resized to easily fit your pocket turns pages 10% faster and features the same 6 inch E Ink display. Amazon has “reached the magical two-digit price point for Kindle,” and priced its new generation e-reader at $79.